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FROM JUICE PODS TO 'MICROMOMENTS' - TRENDS TO EXPECT IN 2016 (26/01/16)

It's 2016, or the year of the Fire Monkey (as of 12 February), which means it's time for making big leaps in your life, shaking things up and innovating.

 

Here are five predicted trends for the year.

1. Developed markets on the up?

China appears to be struggling or is it? and the world is grappling with refugees and violent extremism, but developing markets like the United States will continue to recover.

The Global Business Policy Council of leading global management consulting firm A.T. Kearney is predicting U.S. economic resurgence.

The United States is increasingly the main engine of global economic growth, thanks to its domestic oil and gas boom, an improved labour market, continued rising consumer demand, and world-leading technology innovation. In 2016, the U.S. economy will continue to recover, consolidating gains in the labour and housing markets as consumer spending increases.

2. It is the age of micromoments'

Donald Armbrecht, Writer and social media producer for Freelance writes that listening technologies are following your every move.

Thanks to wearable technology, for example, we know exactly how many calories we burned, how many kilometres we jogged or even how many strokes we made with our toothbrush. All of this information is allowing us to make decisions in micromoments , a trend which will have an impact on how and what we consume.

3. Diversification in oil rich countries

Commercial insight and information provider Dun & Bradstreet predicts low oil prices will be the new normal, forcing oil rich nations to invest outside of the oil and gas sector opening big new markets for astute investors.

4. China will continue to be a major player

Expect China to continue to make a major impact a slowdown to 6.5% growth in GDP is still the fastest of any economy in the world.

The tourists are coming, and so are the students. Chinese property website Juwai.com reports that the world can expect 139.2 million outbound tourists from China. The Asian country will also continue to close on the United States as the largest film market, and overseas education will remain a key driver.

An estimated 460,000 mainlanders studied overseas in 2014 alone, up 11% y-o-y compared with 2013.

5. Juice pods coming your way

Imagine coffee pods like those made by Keurig, only for juice.

Health website Mindbodygreen reports that investors like Google Ventures and Campbell's Soup are investing big money in a company call Juicero. [Link to: http://www.businessinsider.com/juicero-raises-120-million-2015-1] The aim its to put fresh juice pods in your home.

The machine won't be cheap but will have a selection of reasonably priced juice pods to choose from. That's the ambitious product that Juicero is working on. If they can deliver, it will change the juicing world forever, says Mindbodygreen.

Sources:

  • https://www.atkearney.com/gbpc/detail/-/asset_publisher/0cePdOWatojD/content/top-12-global-trends-to-watch-in-2016/10192
  • http://blog.euromonitor.com/2016/01/top-3-trends-economy-finance-trade-2016.html
  • http://www.weforum.org/agenda/2015/12/10-trends-to-watch-in-2016
  • http://www.cnbc.com/2015/12/14/five-trends-to-watch-in-2016-commentary.html
  • https://list.juwai.com/news/2016/01/top-10-china-trends-to-watch-in-2016
  • http://www.theguardian.com/lifeandstyle/2015/mar/04/why-the-man-behind-keurigs-coffee-pods-wishes-hed-never-invented-them
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